Guess what? Girls CAN wrench too! Early this year, Sue Christophersen and I were brainstorming about empowering women to learn basic maintenance and functions of their vehicles. Face it: Many shops see a women coming and think, “Cool, add on sales starts Now!”. I have been frustrated for years hear
ing women come out of a shop for a routine tune up — only to have had said tune up cost over $500! When asked why they paid this, the answer is always the same: They said my car NEEDED this.
My buddy Kenny works at Madison Heights Tire and Auto, so I have been heading south to pick up tires when needed for a couple years now. While in the shop, I had been watching their interaction with clients and was impressed on how they were teaching their clients what was going on with their cars. And the sales were not pushy, just informational. When I was there picking up tires for one of our projects, I mentioned to Kenny this class idea. Turns out, Joe, the owner of Mad Tire was extremely interested in providing us hospitality and the shop for this purpose!
Several ladies showed up for class #1, learning how to use their own car owner’s manual, a few basics of general car knowledge, and finished by assisting on an oil change! It was great seeing the ladies gain confidence in tool usage and recognizing the elements under the hood.
Usually you lose people from one week to another, but all the ladies returned for week #2. Joe provided a food spread both
weeks, and stayed in the background to grab us tools or operate the shop lifts. The Gals learned how to find their emergency jack and how to locate a jack position on their vehicle. They measured tire tread, checked brake components and learned about fluids. As their understanding of the basics expanded, the Gals were asking some great questions! Our classes both ran over by about an hour, because there was so much the Gals were interested in.
These Gals left the class feeling confident, encouraged, empowered and asking for more! We will be offering this class again, and hope to be able to run in more locations to open this class up to other regions. But, for the first graduating class of TGCCC Spring 2014, congratulations! Remember: Girls CAN wrench too!