This PRI Gallery Presents All The Power
By Tara Hurlin
The Performance Racing Industry (PRI) Trade Show in Indianapolis, IN is frequently compared to SEMA, but that’s not entirely accurate. PRI is specifically catered to those who have a need for speed. The only trailer queens found here are all the racecars that are too souped-up for street driving and need a way to get to the track.
It’s a gearhead’s holy land. We’ve all heard the reference “like a kid in a candy store”, but this is even more extreme. Everyone’s car part fantasy dreams come true after entering the Indianapolis Convention Center. We saw everything from extreme suspension components and potent power-adders to the tools to build it all and protective gear for when it breaks. And yes, there are turbochargers at every turn.
It’s also a place for networking and education. Junior hot rodders disassembled and reassembled engines for the Hot Rodders of Tomorrow engine build competition, and aspiring gearheads joined PRI’s student career day on Friday.
Celebrities such as Mike Finnegan and David Freiburger from Roadkill, Emily and Aaron Reeves of Live, Love, Wrench, and NHRA Top Fuel Driver Leah Pritchett made an appearance. As we walked past the Darton Sleeves booth, we overheard legendary NHRA champion John Force giving words of encouragement to a young aspiring competitor, “Women are taking over the industry,” and as she handed him her business card, “and you already have a great start!”
The three-day event allowed for just enough time to gawk at all the gadgets, and then capture what we saw just for you. Relax for a little while longer and enjoy the massive PRI 2018 photo gallery.